It’s nice to live in an era when innovations that help save our planet are rolling out faster than ever. We are able to pick and choose the best products that ring true to our thoughts and ideas about the issues we care most about. That includes having more consumer options even down to the shoes on our feet.
Here are five forward-thinking shoe brands that give back to the environment while still designing hip footwear for the masses. Do you know of others?
All Birds creates footwear with Trino (their proprietary blend of ZQ Merino wool and eucalyptus tree fiber. They also use materials including recycled cardboard and plastic bottles as well as castor bean oil. www.allbirds.com
The best time to plant a tree was 20 years ago. The second best time is now.
One of my favorite countries in the world is Ethiopia. I have had the pleasure of visiting four times traversing the north and south and find it gorgeous in so many regions. I cannot wait to go back one day to see all of its rapid changes.
Yesterday, civil servants, volunteers, and everyday people worked together in the Prime Minister’s Green Legacy effort to plant over 350 million diverse, indigenous trees in all regions across the country. The original goal was to plant 200 million trees. That was quickly exceeded by over 150 million more trees planted in 12 hours eclipsing India’s previous tree-planting record. Officials were charged with counting all planted seedlings throughout the country according to the BBC.
Having seen firsthand how Ethiopia has massively scaled their maternal healthcare across the country with frontline health workers it is no surprise this tree-planting effort was a record-setting success. The reforestation initiative was devised to tackle the increasing degradation and deforestation across Ethiopia. The overall goal is to plant two billion plants and is a countrywide effort to help reach Sustainable Development Goal 13 of taking urgent action against climate change.
I have worked with Save the Children in some capacity for the past five years whether seeing their work around the world, blogging on pro-bono campaigns or partnering as a consultant. That’s why I can personally vouch for the amazing work they do for the most vulnerable children who have experienced psychological trauma from all-too-routine natural and man-made disasters. Many people think Save the Children solely provides aid during global catastrophes that happen in far away places, but they also provide substantial aid here in the United States. Save the Children was instrumental during hurricanes Katrina and Sandy as well as the tornadoes that continually tear through the mid-west. They also were there for both the Lousiana and eastern North Carolina floods last year. I am confident in their ability to focus on not only the physical but the mental well-being of the smallest among us.
In a climate where some national organizations are coming under increased scrutiny about their ability to adequately help families with simple supplies, supply lines, and logistics during stateside national disasters, Save the Children continues to be a rock for children and their families. I wasn’t asked to write this post, but feel strongly it’s necessary to urge as many people to donate to Save the Children during Harvey relief efforts. Thus far Save the Children has brought truckloads of infant and toddler supplies to four shelters in Austin while strengthening its work to support children in area shelters.
Officials anticipate that more than 30,000 Texas residents will need shelter including in three mega shelters located in Dallas, Houston, and San Antonio. Save the Children has teams on the ground, and at the request of the City of Austin, is en route to the city’s four major shelters with essential items including portable cribs and sheets, strollers, baby wash basins, hygiene kits and lotion packs.
Save the Children is also opening child-friendly spaces in Dallas, Houston, and San Antonio.
“Child-Friendly Spaces are a hallmark of Save the Children’s emergency response, and are essential in helping children cope and build resiliency during disasters,” said Jeanne-Aimee De Marrais, the organization’s senior director of U.S. emergencies. “We are working hard to make sure that children and families in Texas are getting the supplies and care they need.”
“We are evaluating the immediate needs of families who are being rescued in Houston, and those who are still stranded,” added De Marrais. “We know the longer-term needs will be in Houston and we’re determined to get child care and early education programs up and running as quickly as possible.”
PET bottles, one of the most widely used materials in the world, are used to package foods and drinks from soda and juices to salad dressings and cooking oils. It is also completely recyclable. In the United States alone, 1.5 billion pounds of PET bottles are recycled annually.
Throughout my travels to low and middle-income countries I see PET bottles thrown haphazardly in fields and streams clogging waterways and dirtying sidewalks and walking paths. In countries such as Nepal (where I visited last year with Coca-Cola), there are concerted educational efforts by environmentally focused NGOs to change behaviors around discarding PET bottles. There are recycling centers in Nepal, but not enough to completely clean its streets and countryside. It seems to be a sisyphean battle to combat PET bottle waste, but there are some who are using the bottles in innovative ways.
When I stepped out of the U.S. Forest Service SUV after nearly a two-hour scenic autumn drive from Taos, New Mexico to the Carson National Forest, we were standing in an expansive valley so big that huge cows below us looked like mere dots in the distance. We had finally arrived at Valle Vidal, a massive grassy meadow with vistas as far as the eye could see and elevations reaching close to 13,000 feet in Carson National Forest. Even though Valle Vidal is overwhelmingly beautiful to take in its environmental impact is being increasingly hampered by major stream and groundwater degradation that needs immediate remedying in order to protect fish and wildlife as well as to store more ground water for communities downstream.
I was in New Mexico visiting the Carson National Forest with Coca-Cola North America’s sustainability team last week to learn about their water restoration efforts in northern New Mexico as well as the company’s overarching nationwide partnership with the U.S. Forest Service and National Forest Foundation that replenished 1 billion liters of water to nature and communities reaching 60 million people in the United States. Coca-Cola also recently announced that it has successfully reached one of its principle global sustainability milestones ahead of schedule to effectively balance its water usage in its beverages and production. Coca-Cola has reached its goal five years ahead by replenishing 191.9 billion liters of water across the globe in 71 countries. In the United States, Coca-Cola North America has pledged to double the 1 billion liters of water that it has already replenished by 2018.