Tag Archives: Brazil

24 Hours, 24 Moms, 24 Poignant Breastfeeding Stories #FirstHour

For 24 straight hours that started on Thursday, February 21 at 9 AM through Friday, February 22 at 9 AM members of the Global Team of 200 shared moving, intimate, personal breastfeeding stories on their blogs and spread the word about Save the Children’s new breastfeeding report, Superfood for Babies: How Overcoming Barriers Will Save Children’s Lives. As we wrote earlier this week, the report says 830,000 newborn lives can be saved if they are breastfeed during the critical first hour after being born.

Hour after hour new breastfeeding posts were added to a specially created microsite, Advocating for the First Hour, as a play on the #firsthour theme. A global effort, moms from the Philippines, Brazil, Indonesia, and Nigeria as well as here in the States participated. Even moms who were not a part of the original 24 moms slated to be featured during the 24 hours wrote their own breastfeeding post so their stories could be heard as well.

Through moms’ posts on their blog, social media, a Tumblr blog, and compelling video we shared poignant stories about breastfeeding  for 24 hours all the while spreading awareness about Save the Children’s new breastfeeding report.

Below are key tweets from the day along with our videos supporting the moms.

Intro and Recap Videos from the Day

Intro video about the campaign.

[youtube http://youtu.be/x13yfN5EVaA]

The first eight hours video

[youtube http://youtu.be/74d4PrJjpMw]

Hours 9 – 16

[youtube http://youtu.be/8UOSpYe_11s]

Hours 17 – 24

[youtube http://youtu.be/izEOU9bkOdY]

Read all of the breastfeeding posts at advocatingforthefirsthour.tumblr.com and take action to keep breastfeeding and nutrition on the global agenda at savethechildren.org/1000-days.

[Video] Sounds from Rio + Social

Pierce Freelon and Apple Juice Kid, adjunct professors in UNC-Chapel Hill’s music department, demonstrated a mini beat-making session at Rio + Social, Mashable and the UN Foundation’s conference in Brazil about social media for social good, held on the eve of Rio + 20.

Freelon and Apple Juice Kid are the founders of ARTVSM, a socially conscious company merging art and activism by any medium necessary. They will go to the Congo this summer to set up a sustainable beat-making lab using open source technology and social media to change the lives of young people. They will also take their beat-making lab to Senegal and Kenya.

Future We Want and Rio + 20 at Museu de Arte Moderna Rio de Janeiro

The Museu de Arte Moderna Rio de Janeiro  is hosting exhibits in conjunction with Rio + 20, the United Nations Conference for Sustainable Development. In this exhibit Brazilian notables – from artists to authors and models – and ordinary people come together to talk about the future they want. Museum-goers are also encouraged to share the future they want and post them on the walls of the exhibit.

Photos: Jennifer James

Rio + 20: How Rio is Upgrading Its Urban Slums

Even while staying in Copacabana instead of Barra where most of the Rio + 20 activities are happening this week there is still ample opportunity to learn new things about sustainable development.

I ran across this interesting exhibit made of milk crates in Copacabana an hour ago that drew attention to Rio’s Morar Carioca Programme.

What Morar Carioca has done since July 2010 is upgrade the urban slums in Rio. The program will last until 2020 fueled by an investment of 8 billion reais and will benefit 280,000 households.

Inside the exhibit I learned that  Rio de Janeiro considered climate change and opted for environmentally responsible solutions to address slum urbanization.  The exhibit laid out the plan in detail.

There will be resizing of the sewer and drain network. We all know how important sanitation is to global health. Additionally, new residential buildings will be made of sustainable materials.

Photos: Jennifer James